Piece #1



Piece #1 - SANDWICH


Company:
Abbott Mead Vickers BBDO
Award:
AME Platinum Trophy
Brand:
PEPSICO
Title:
SANDWICH
Country:
United Kingdom
Competition:
Consumer Products and Services
Category:
Foods

Talent Credits

  1. TOM WHITE - BOARD ACCOUNT PLANNER
  2. BRIDGET ANGEAR - DPTY HEAD OF PLANNING
  3. ADAM TUCKER - MANAGING PARTNER
  4. JUSTIN PAHL - BOARD ACCOUNT DIRECTOR
  5. COLIN JONES - CREATIVE DIRECTOR
  6. STEVE COLL - CREATIVE DIRECTOR
  7. PAUL BRAZIER - EXECUTIVE CREATIVE DIRECTOR
  8. TRISH RUSSELL - AGENCY PRODUCER
  9. PRODUCTION COMPANY - HSI
  10. DECLAN LOWNEY - DIRECTOR
  11. SIMON MONHEMIUS - PRODUCTION COMPANY PRODUCER

Campaign Summary

Our idea was to prove a simple point in an extraordinary way; that Walkers makes any Sandwich more exciting. So we went to the small, sleepy town of Sandwich in Kent, and for 3 days we made it the most exciting place in Britain.



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